5-Panels are back in stock. Light and breathable cotton twill construction good for all season wear. 3M™ Scotchlite™ hi-vis reflective rear label for visibility in low light conditions. Available in Black, Olive and Mauve all with a bright green underbill!!!!!  Now available at God&Famous

G&F NYC | Fall16 Release/Preview

G&F revealed some up-coming pieces they had cooking at their release party held at Deluxe Cycles in Brooklyn. Peep some of the goodness from that night and hit jump for the full preview! Items released: L8R Coach Jacket, L8R Cycling Sock, Doomsday Jersey,Doomsday Bib, Doomsday Bartape, and Idiocracy Jersey.  

God & Famous ~ Stay Alive Studio

The homie Stay Alive Studio and that dude Kenny from God&Famous just dropped some heat in a video reel, peep the goodness below. God & Famous ~ Stay Alive Studio from God & Famous on Vimeo.


A couple months back I was able to get a look at what was in the works with God&Famous x Aventon, and was really stoked to see the collection drop. Today we give you the first look at "DEAD FUCKING LAST" peep the set here and be ready as the collection drops 1/15 so stay … Continue reading DEAD FUCKING LAST


Some real goodness coming from the homies over at God&Famous x Road Runner Bags, the drop featues a paincave handle bar bag, saddle bag and a Paincave Large Roll Top Backpack. Check the drop below and if you have not done so, go swoop something up before shits all gone!!!!!


A new standard. Huge shout out to Andrew at Low Bicycles for making this new bike day possible. During our LOW// Shop Visit a few months back I couldn’t not ask if he has a 52cm laying around. Turns out he had a track std. and the trigger was pulled. After he threw on some discontinued graphics … Continue reading KENNY KIM | A NEW STANDARD


God&Famous is back at it again, they just introduced the 4-Panel Cap. The cap features an all black poly/cooton cap w/ rear breathable mesh panel, and hit with sewn-on details like a front woven label and reflective rear label. Peep the cap below and swoop one up NOW!


The homie Kenny has done it again, he has been pushing G&F hard as Fk this year and now has blessed with the new "GLITCH KIT" available on 6/1 at 11am/EST in limited quantities!!! Make sure you don't get caught snoozing, and I'm going to let you in on something as the Calender turns to … Continue reading GOD&FAMOUS “THE GLITCH KIT”


Incase ya'll haven't done so yet, make sure yall head over to swoop up the new God&Famous Team Sock! Defeet Aireator® performance cycling sock. 6" extra hi-cuff. Thin, lightweight, breathable and durable. Made in the USA  


The homie Kenny has been bringing heat thus far this summer, it began when he re-released the essential GOD&FAMOUS 5panel, followed up by the Smoke Shell and Kill Cap II, and now he drops a new top cap that features that signature paincave emoji. Look for more new freshness dropping later this month including someting new … Continue reading GOD&FAMOUS “TOP CAP”